“The smile war has its veterans and its lore. I was told repeatedly, and with great relish, the story of one smile-fighter’s victory, which goes like this. A young businessman said to a flight attendant, ‘Why aren’t you smiling?’ She put her tray back on the food cart, looked him in the eye, and said, ‘I’ll tell you what. You smile first, then I’ll smile.’ The businessman smiled at her. ‘Good,’ she replied. ‘Now freeze, and hold that for fifteen hours.'” (Arlie Russell Hochschild, 1983)
